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impact of the mobile internet

Impact of the Mobile Internet

Critical Mobile Network Challenges Arise From the Mobile Internet.

You are a mobile network operator in the midst of a highly disruptive new era–the birth of the mobile internet. Your data traffic is surging, and it has either passed voice traffic or it will soon. With data traffic forecasted to expand nearly 40 times by 2014, you’re going to need robust solutions—right away.

It’s a new data-centric world and that means new obstacles, as well as a new take on old challenges. For starters, you’ve got to roll out new mobile network technology quickly to address capacity and performance demands. More importantly, you need to be sure that the new technology really works—before you launch it.

As data services explode, voice service competition is intensifying, which puts pressure on margins and the bottom line. With mobile network OPEX at 25% of total OPEX, you need to find ways to do more with less, flattening the growth of your network OPEX.

As if that weren’t enough to keep you awake at night, your mobile network is now more complex than ever. New mobile internet technology is being layered on top of legacy technology and a constant stream of new smartphones, bands, sites and carriers, making it more difficult to ensure an excellent end-to-end customer experience.

To complicate matters, the mobile network data needed to address these challenges is both high volume and fragmented across a multitude of data silos, sources, and proprietary formats. Today, mobile network operators have hundreds of systems, tools, and scripts to visualize, analyze, and optimize the mobile network. This results in a complex, often manual exercise to connect your processes to your data.

Address Your Mobile Network Challenges with Actix Optimization Solutions.

To confront mobile network challenges brought about by the mobile internet, we invented a new class of mobile network analytics and optimization software, the optimization platform. We built our optimization platform based on a deep understanding of mobile networks, gained by working with 230 operator customers over fifteen years. We designed our platform to support network-wide, multi-source mobile network data and a comprehensive set of optimization solutions for faster and better optimization of the mobile network. Today, our ActixOne optimization platform is winning praise worldwide with deployments in the Americas, Europe and Asia-Pacific, including several of the world’s largest operators.

Accelerate Your Technology Rollout. Increase Operational Efficiency. Improve Customer Experience.

Whether you are a huge multi-national operator, a small regional operator, or somewhere in-between, we have a software solution that can help you accelerate your technology rollout, increase operational efficiency, improve customer experience, and gain network intelligence. We’re ready to help you tackle the mobile network challenges that stand between you and success in the mobile internet era.